Is Anyone getting Heisted?

paul@pth.com (Paul Haddad) — Sun, 17 Dec 2006 21:44:00 -0800

Opinions on the heist abound. So why not add my own? Before I start I was never asked to be a part of this, given one of the organizers is a direct competitor I wouldn’t expect to be.

It does strike me that if the devs are getting a fixed cut of sales, then they are getting a rather small cut of the profits. Obviously no one made them join this promo, but I do wonder if any of them are regretting this? If the numbers I’ve seen around are real ($5-15k/dev) then each app sold for < $1 each. Support costs for some of these apps are bound to be over $1/copy. It’s one thing to sell 1-2k copies at a loss, 16k is something else all together. The entire thing reminds me of Walmart and Vlasic. Success can kill.

Another interesting aspect of this promo is calling it the “Week of the Independent Mac Developer”. Clearly this is not the case, it might be the Week of the Mac Consumer or the Week of the Mac Site (did you see how many ads there were?) or maybe the Week of the Creative Promo. But in the end who cares what they call it, its just marketing spin. They can call it the Week of the Purple People Eaters, it doesn’t really affect anyone

So did anyone get Heisted? I don’t think anyone will know for a while. Its certainly a positive for the promoters, its a positive for most consumers, for the charities and same for all the sites getting ad money from it. For the developers its somewhat an unknown. My guess is it’ll be a mixed bag and I hope some of the guys share their experience a few months down the line.

I’ll be gathering up stats on my Mac App a Day experiment over the next few months for all those interested.

"Is Anyone getting Heisted?" by misteurti

Wed, 24 Jan 2007 07:55:01 -0800

I’ve followed the controversy…

As you sum this up, the only losers were the indy developpers themselves and the “Week of independent developpers” is just too demagogic

PTH Consulting Blog: Is Anyone getting Heisted?

Is Anyone getting Heisted?

"Is Anyone getting Heisted?" by misteurti